TELLING FABRIC STORIES:
Jamie House Photo x PANASONIC
A Storytelling Collaboration
Sponsored by Panasonic, ATW80F has partnered with Jamie House, a Panasonic LUMIX Ambassador to capture our fabrics.
Since January 2022, Jamie House has worked closely with ATW80F on a series of projects across the globe - meeting makers, photographing fabrics, and providing amazing tools to tell the rich stories of how these healthy fabrics are a part of and support their local ecosystems.
Morocco
In collaboration with Ain Leuh Women’s Cooperative, Artisan Project, The Microbe Institute and Jude Lab, this expedition explored the ties between natural plant based dyes, innovations with microbial dyes, and the places and people who are behind the textiles of Morocco.
Expedition locations
Tangier + Ain Leuh
Dates
June 14 to June 28, 2023
Scotland
On location in the northern most island of the Orkneys, a team including videographer Rowan Aitchison documented the unique sea weed eating sheep of the island and the fascinating community of people who come together once a year for the North Ronaldsay Sheep Festival.
Expedition location
North Ronaldsay Island
Dates
July 26 to August 3, 2023
Japan
A tradition, thousands of years old, continues to live on in Tokushima at Watanabe Indigo Studio. Going behind the scenes on a special fabric installation commissioned by Panasonic, Jamie documented the intricate dyeing process and the passionate team creating blue dye from plants.
Expedition location
Tokushima
Dates
November 17 to November 23, 2023
Mexico
From coastal regions to mystic mountains to arid valleys, the team partnered with Khadi Oaxaca to bring to life the full story of the cloth. Starting the journey through the fields of small scale heritage cotton farmers and ending in Oaxaca City where their fabrics become beautiful products.
Expedition location
Pinotepa Nacional, San Sebastián de Rio Hondo, Oaxaca City
Dates
December 2 to December 9, 2023
